6 am Wednesday. As the day breaks it's 'General No More' Pervez Musharraf who opens the news channel headline pack. As the stories unravel, Nawaz Sharif appears on one, then the next and then a third. In no time the quote-happy Sharif is holding forth on all three channels.
Two of them do have Sharif at the other end, while the third tries to cover up the fact that they got Sharif only on the phone with snazzy packaging. Besides getting the same man, what's common across the three channels? The word 'exclusive' blaring out on the screen.
Dictionaries say something 'exclusive' is not divided or shared with others. In the context of journalism a piece of news, or the reporting of a piece of news, obtained by a newspaper or other news organization, along with the privilege of using it first.
Did all three speak to Nawaz Sharif exclusively? If so, the English language is an ass. And the few (?) who may have switched on the telly early in the morning (that too to figure out news) easily impressionable.
To us not to reason why. Just fire the exclusive band before the competitor.
No comments:
Post a Comment